Softbaits

Explore our Strike Born Softbaits collection, designed to trigger aggressive strikes from walleye, pike, and other predators. Crafted with premium materials and realistic actions, these softbaits are perfect for casting, jigging, or trolling. Get the edge on the water with lures that fish can’t resist.

 

• Wide variety of sizes and colors

• Realistic swimming action

• Durable, high-quality materials

• Ideal for all predator fishing techniques